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Designer Watch: Alexandra Alvarez

Sep 23, 2016 | 2 min read

When it comes to running a fashion brand, talent comes first

While studying at Parsons School of Design, New York City, Alexandra Alvarez was frantically searching for the perfect top to pair with some trousers she had designed in her final year. After this search proved futile, she soon realised that there was an unlikely chasm in the market. Consequently, in 2014, her eponymous fashion label ALIX was born.

Alvarez focuses on crafting luxury basics that are versatile, as well as comfortable. Her neutral-hued, minimal bodysuits have quickly become fundamental wardrobe staples for various celebrities and influencers, including Kim Kardashian West, Kendall Jenner, Lady Gaga and Gigi Hadid.