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The 7 Best TikTok Beauty Trends From 2024

Dec 30, 2024 | 3 min read

From quirky and fun to absolutely stunning, here are the TikTok beauty trends that had us experimenting in 2024

Sure, 2024 was the year of the blush, but it was just the tip of the TikTok beauty iceberg. From broccoli freckles to pearl skin, there were several other trends that emerged from the platform, giving everyone and their mother an opportunity to switch things up. Here’s a quick round-up of the best beauty trends that are guaranteed to make a few cameos in the new year as well.  

Mob Wife Glamour

Smoky eyes met nude lips and oftentimes a bit of glitter in the world of the Mob Wife. Themed around the aesthetic of the powerful and glamorous woman seen in gangster movies, the makeup look was paired with oversized fur coats and sky-high up-dos. 

Sunset Blush

Upping everyone's blush game was the sunset blush trend, combining shades of red, orange and pink with a highlighter to create a golden-hour ombré on your cheeks. Unlike the forever favourite pinks, this blush trend sculpts and flushes all in one go. 

Peach Fuzz

Having been the Pantone colour of the year in 2024, seeing peach fuzz everywhere was not a surprise. It was a trend that exhausted the peach trays in your palette, requiring you to apply a peachy tone on your eyes, cheeks and lips for a within-the-skin glow. 

Office Siren

The office siren look features sharp eyebrows, a little kohl, warm blush and a dark shade on the lips. It is exactly what you would envision when you think corporatecore of the '90s, but with added sass.

Broccoli Freckles 

Achieve the perfect faux freckles with the help of broccoli florets, an easy hack for those of us not in line to get inked or dyed. All you will need is your contour stick and leftovers from yesterday's salad, as this trend is easy to get the hang of. 

Latte Makeup

Since receiving Hailey Bieber’s nod of approval, there was no going wrong with the now-popular latte makeup trend. Mixing all the browns and nudes in your collection, the makeup routine focused on creating a smooth look with shades and no sharp edges. When it comes to the lips, glossy brown is the way to go. 

Pearl Skin

If you’re still riding the glass-skin wave, it’s high time to make the switch to its slightly older sister, pearl skin. This beauty trend keeps it less dewy and more luminous with the help of highlighter on the cheekbones and eyelids.