When one thinks of wellbeing, a face massage is typically not the first image that comes to mind. Evgeniya Sorokina, co-founder of FaceRoom in Dubai, aims to ensure it is. “Face massage helps to reduce puffiness and relax the whole body,” Sorokina explains on this week’s episode of Wellness Wednesdays. FaceRoom was founded to offer women the opportunity for ‘me time’ while targeting complexion issues from puffiness and sagging skin to muscle tension through facial massage.
FaceRoom makes a case for facial massage as an alternative to injectables, arguing that the lifting effect one achieves from botox can be replicated without the need to go under the knife (or, rather, needle). “Face massage can protect your skin and preserve it,” she explains. “However, beauty is not only how you look, but how you feel.” Watch the latest episode of Wellness Wednesdays here.